MSC Cruises has expanded its Young and Teen Program across the fleet, with extended opening hours and eight hours of daily live entertainment.
The new program was launched alongside a new MSC Cruises’ original teen music video dedicated to Ocean Cay MSC Marine Reserve, its private destination in the Bahamas.
The expanded entertainment will be available from November 15th, 2023, and includes new facilities equipped with consoles, games and virtual reality technology for guests 12 to 17 years old.
Organized activities will be available, including sports, aquapark entertainment and a dinner for young guests and teenagers.
There will also be a different game show for teenagers every night, followed by a teen disco.
“The ever-increasing number of young guests and teenagers on board our ships naturally lead us to follow the trends they love most,” said Matteo Mancini, Senior Manager of Youth Entertainment at MSC Cruises.
“MSC Cruises offers them an unforgettable 360-degree holiday that starts at home with our original entertainment content on the web and social media, continues on board with our activities organized by our Young and Teens Club and carries on after the cruise, thanks to the teens themselves who become our digital creators and ambassadors,” he added.
MSC Cruises’ original entertainment content, produced by its youth division, exceeded 11.9 million web hits, 64 million impressions and over 4 million interactions between young guests and teenagers, according to MSC Cruises.
“We are very much in touch with the trends and demands of the young and teen audience, our most adventurous guests,” said Steve Leatham, Head of Entertainment at MSC Cruises.
“We actively invest in industry-leading hardware and software to entertain, excite and involve them in ways they can only imagine,” he added. “We are also aware that strong ambassadorial content online is a way of enabling the holiday experience to start prior to arrival and continue long afterward for our most avid social media users.”
In addition to the facilities and entertainment programming for teenagers, MSC Cruises offers four additional kids clubs for different age groups, ranging from 0 to 3 years, 3 to 6 years, 7 to 11 years, and 12- to 14-year-olds.