Cunard reveals Bremont, Chanel and more amid Queen Anne retail offering

Cunard Line has revealed some of the retail offering aboard its new ship Queen Anne, due for delivery in May, 2024.

Retail experiences awaiting guests aboard Queen Anne, include luxury watchmakers Bremont, the beauty division of French fashion house, Chanel, as well as 115 other brands, 27 of which mark first-time partnerships for Cunard.

Hugo Boss, Raishma, Chapel Down, Whittard and 886 Royal Mint will all be available aboard a Cunard ship for the first time, while Garrard, the first official crown jeweler in the UK, will have its first boutique onboard a cruise ship.

Garrad will have its first fine jewelry boutique at sea in the Grand Lobby Boutiques adjacent Queen Anne’s Cabinet of Curiosities and Experience Lounge.

The Cabinet of Curiosities is a new concept featuring 38 display cases showcasing treasures from a variety of brands, including a 360-degree display of collectibles, jewelry, fashion and art from Cunard’s partner brands. 

The area will also include never-before-seen treasures from the 240-year-old cruise line’s archives, showcasing the historic legacy Cunard Line has in passenger shipping, dating back to the first-ever powered trans-Atlantic crossings in the early 19th century.

The Experience Lounge is a space where retail intertwines with food and drink, featuring a dedicated Shopping Host, who will have extensive knowledge of the available assortment as well as brands’ stories. 

Additionally, a personalisation desk will be available for guests who wish to add a personal touch to purchases through engraving, embossing and more.

“Luxury ocean travel is all about escapism and being immersed in a world full of unique and enriching experiences,” said Katie McAlister, President of Cunard. “It’s a philosophy we are passionate about bringing to life with our new ship Queen Anne, which is why we are all so excited about her elevated retail offering.”

“Nowhere else will travelers be able to find such a beautifully curated collection of luxury brands at sea, or learn about heritage brands in such an engaging way as with Queen Anne’s Cabinet of Curiosities,” she added.

Queen Anne is Cunard Line’s first new cruise ship in 12 years. She joins fleet mates Queen Mary 2, Queen Elizabeth, and Queen Victoria, bringing Cunard’s fleet to four ships for the first time since 1999.